Brand Loyalty Can Be Fatal

All companies want a certain level of long-term brand loyalty from their customers. And on the flip side, customers do seek out that brand to be loyal to. So it can be a win-win for both parties. The brand or company gets a steady income stream and the loyal customer doesn’t have to search and…

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The Ultimate Power of Brand Loyalty

Here’s a quick brand loyalty test. Who do you prefer? Ant-Man or Atom? Captain Marvel or Superman? And the ultimate choice: Iron Man or Batman? Chances are you most likely have a preference. Or an obsession? The point is, that comic book fans in general tend to stay loyal to their brand. Entire empires have…

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Do You Listen To Your Support Staff

Staff are hired, in most cases, for both skill and experience. A frontline support staff taking in customer calls is no exception. Most companies want to have people with experience in handling not only everyday calls, but at high volume and even those difficult or delicate cases. But to what extent do they actually tap…

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We Won't Stand For Video Games

Video games evolved, just like the remote office! Video games have certainly evolved over the years. There was a time when we had to grab a stack of coins, head down to the arcade, and stand all day. Dropping in coin after coin as our “lives” ran out. The only way to get the most…

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